First Party Ad & Conversion Tracking Software With Custom Attribution Models.
Confidently scale your marketing with deeply integrated First Party Tracking allowing for the best data collection.
Customize your Multi-Touch-Attribution & Marketing-Mix-Modelling to fit your business and maximize performance.
100% GDPR (DSGVO) compliant.
How adtribute’s First Party Ad & Conversion Tracking drives better marketing outcomes
Unparalleled Accuracy
True 1st-party Tracking (Tracks 100% of User Sessions)
Deeply Integrated
Every customer interaction with your business gets tracked
Infinitely Customizable
Define relevant conversions and create your own KPIs
Future-Proof
100% GDPR (DSGVO) compliant
Ad-Level Profitability & LTVs
Make every ad dollar count by looking at the actual impact on profitability rather than just top-line revenue.
Scale profitable ads further
Our accurate ad-level profitability and customer-lifetime-value data helps you increase your marketing budgets with confidence.
Turn off unprofitable ads quicker
Identify your unprofitable ads by seeing contribution margins based on reliable and near real-time data.
View-Through Conversion-Impact down to the Ad-Level
Unlock more scalability for your top of the funnel marketing efforts. Our view-through attribution feature uses data points like PPS, discount codes & ad platform data to model the full impact of your marketing activities down to the ad level.
Fully-Custom Attribution Models
Your business is unique. Therefore the Attribution Model judging the success of your business should be, too.
Make Quicker Decisions with near real-time Data
Adjust to changes quickly and capitalize on strong performing days with our near real-time data freshness.
Deeply Understand User Journeys
Gain deep insights into what makes customers convert and how their journeys look like.
Attribution Reporting
Marketing Overview
Keep track of top-level KPIs to spot Marketing Trends early.
In-depth Channel Reports
Quick-access to Channel-relevant KPIs, Segmentation & Filters.
Attribution Drill-Down
Combine countless filterable variables to generate deep insights.
Cohort Analysis
Identify LTV & CAC Data per Channel, Campaign and Ad.
Creative Analysis
See top-performing Ads & spot hidden performance patterns easily.
Custom Attribution Reports
Build your fully-custom attribution reports on top of our report library.
Marketing Overview
Keep track of top-level KPIs to spot Marketing Trends early.
In-depth Channel Reports
Quick-access to Channel-relevant KPIs, Segmentation & Filters.
Attribution Drill-Down
Combine countless filterable variables to generate deep insights into your data.
Cohort Analysis
Identify LTV & CAC Data per Channel, Campaign and Ad.
Creative Analysis
See top-performing Ads & spot hidden performance patterns easily.
Custom Attribution Reports
Build your fully-custom attribution reports on top of our report library. No code required.
Turn Your Attribution Data Into Action.
Chrome Extension
Improve efficiency by seamlessly showing attribution data inside Meta's ad manager.
Fuel Ad Platform AIs
Increase ad performance by fueling ad platform AIs with accurate attribution data.
Larger Retargeting Audiences
Improve retargeting ROI by sharing larger and more accurate audiences with ad platforms.
Title for case studies
Reliable Tracking & Attribution Lowers CAC by 25%
The skincare brand struggled with unreliable Meta attribution data as they rapidly scaled to seven figures, making it difficult to optimize their complex campaign structure across multiple products. After implementing adtribute in December 2024, they gained visibility into New Customer ROAS and achieved a 20-25% reduction in customer acquisition costs within the first few months.
Doubling Revenue after solving Tracking Issues
The supplement brand faced tracking challenges that left them unable to measure cross-channel marketing performance effectively. After implementing adtribute's analytics platform in 2024, they discovered their customer acquisition costs were lower than expected and gained unified visibility across all channels. This improved attribution and their custom reports & metrics enabled them to scale and nearly double their revenue in 2024.
Customer testimonials
Our clients’ thoughts in a few words.
"The biggest thing for us is the customizability. We run a lot of funnels and need specific dashboards for them. But no matter how complex our needs or questions have been, up until now adtribute fulfilled all our wishes."
"Our primary use case is the Integration of A/B testing data from tools like Ablyft into adtribute’s attribution system. Especially for tracking different customer segments this is crucial as most of the testing tools don’t offer a good system for that."
"We’ve been using adtribute at Beilmann Marketing for several of our D2C clients for quite some time now. The tool is intuitive and highly customizable - we especially love how easy it is to build tailored reports for each client. The insights are reliable and make performance analysis much easier."
"I love the level of detail when it comes to attribution and the outstanding customer support. The Adtribute team is very quick to respond and supportive when it comes to custom reports & solutions."
"Great service and support in terms of speed and quality. The software itself is very flexible and can be customized precisely to our needs, even with a more complex sales funnel across multiple business segments."
“While some tools might look flashier or offer fancier interfaces, adtribute stands out for its reliability, accuracy, and, most importantly, the personal touch.”
“Very good tracking, but more importantly excellent customer support. Whenever I have something specific that I need implementing, the team responds very quickly, and with great detail.”
“adtribute has helped us tremendously in gaining a clear overview of our spending - improving the profitability of our marketing. Their service is always first class and you can completely rely on them. Starting over, I would enthusiastically pick adtribute again.”
"The main strength of adtribute is that you can customize everything togetger with their support and build a tracking tool tailor-made for your brand. That is one thing I did not see at any tracking tool before.
"If you're making 8 figures and haven't yet thought about your own attribution model, get in touch with adtribute.io."
"Great service and support in terms of speed and quality. The software itself is very flexible and can be customized precisely to our needs, even with a more complex sales funnel across multiple business segments."
"I love the level of detail when it comes to attribution and the outstanding customer support. The Adtribute team is very quick to respond and supportive when it comes to custom reports & solutions."
"We’ve been using adtribute at Beilmann Marketing for several of our D2C clients for quite some time now. The tool is intuitive and highly customizable - we especially love how easy it is to build tailored reports for each client. The insights are reliable and make performance analysis much easier."
"Our primary use case is the Integration of A/B testing data from tools like Ablyft into adtribute’s attribution system. Especially for tracking different customer segments this is crucial as most of the testing tools don’t offer a good system for that."
"The biggest thing for us is the customizability. We run a lot of funnels and need specific dashboards for them. But no matter how complex our needs or questions have been, up until now adtribute fulfilled all our wishes."
"If you're making 8 figures and haven't yet thought about your own attribution model, get in touch with adtribute.io."
"The main strength of adtribute is that you can customize everything togetger with their support and build a tracking tool tailor-made for your brand. That is one thing I did not see at any tracking tool before.
“adtribute has helped us tremendously in gaining a clear overview of our spending - improving the profitability of our marketing. Their service is always first class and you can completely rely on them. Starting over, I would enthusiastically pick adtribute again.”
“Very good tracking, but more importantly excellent customer support. Whenever I have something specific that I need implementing, the team responds very quickly, and with great detail.”
“While some tools might look flashier or offer fancier interfaces, adtribute stands out for its reliability, accuracy, and, most importantly, the personal touch.”
Frequently Asked Questions
What makes adtribute special?
Is adtribute the right solution for me?
Is adtribute compliant with all data privacy laws?
How much does adtribute cost?
How does the onboarding process look like?
Is this a lot of work? Do I need to developers?
Does adtribute integrate with XYZ?
Unlock Better Data Today
Learn how industry-leading companies generate better outcomes with adtribute data. Discover how we can help you achieve the same.
